{"id":7688,"date":"2021-03-22T15:33:45","date_gmt":"2021-03-22T15:33:45","guid":{"rendered":"https:\/\/198.27.90.141\/?p=7688"},"modified":"2026-09-29T18:36:10","modified_gmt":"2026-09-29T18:36:10","slug":"qual-e-a-diferenca-entre-bulk-e-mail-junk-e-mail-e-graymail","status":"publish","type":"post","link":"https:\/\/gatefy.com\/pt-br\/blog\/qual-e-a-diferenca-entre-bulk-e-mail-junk-e-mail-e-graymail\/","title":{"rendered":"Qual \u00e9 a diferen\u00e7a entre bulk e-mail, junk e-mail e graymail?"},"content":{"rendered":"<p>A pergunta \u00e9 simples mas ainda assim pode causar muita confus\u00e3o: qual \u00e9 a diferen\u00e7a entre bulk e-mail, junk e-mail e graymail? O mais interessante \u00e9 que de tempos em tempos essa quest\u00e3o ressurge. Muito provavelmente porque os termos bulk, junk e graymail est\u00e3o conectados e muitas vezes acabam sendo utilizados de maneira incorreta. Muitas pessoas ainda pensam que se trata da mesma coisa, mas n\u00e3o.<\/p>\n<h2>O que \u00e9 junk e-mail?<\/h2>\n<p>N\u00f3s definimos como junk e-mail (do ingl\u00eas lixo) qualquer mensagem n\u00e3o solicitada e at\u00e9 mesmo indesejada. Pense naquelas propagandas de produtos e servi\u00e7os que voc\u00ea recebe na sua caixa de e-mail. Dito isto, agora fica inevit\u00e1vel associar o termo junk e-mail ao termo <a href=\"https:\/\/gatefy.com\/pt-br\/blog\/o-que-e-spam\/\" target=\"_blank\" rel=\"noopener\">spam<\/a>, certo? De fato, os dois termos costumam mesmo ser usados como sin\u00f4nimos, at\u00e9 por grandes provedores de servi\u00e7os de e-mail. Ent\u00e3o, voc\u00ea pode dizer que um spam \u00e9 um junk e-mail.<\/p>\n<p>Algo importante a se notar, neste ponto, \u00e9 uma caracter\u00edstica marcante dos spams. No geral, esse tipo de mensagem indesejada \u00e9 enviado para muitas pessoas ao mesmo tempo, podendo atingir milh\u00f5es de usu\u00e1rios. O objetivo por tr\u00e1s dessa t\u00e1tica \u00e9 simples: quanto maior o n\u00famero de pessoas atingidas, maiores s\u00e3o as chances de sucesso. Isto nos leva \u00e0 pr\u00f3xima pergunta.<\/p>\n<h2>O que \u00e9 bulk e-mail?<\/h2>\n<p>Por defini\u00e7\u00e3o, bulk e-mail (do ingl\u00eas em massa, em volume) s\u00e3o mensagens enviadas para um grande n\u00famero de pessoas. Isto nos levar a pensar que bulk e-mail tamb\u00e9m \u00e9 um sin\u00f4nimo para spam e junk e-mail. Mas n\u00e3o \u00e9.<\/p>\n<p>Spam \u00e9 um tipo de bulk e-mail que se caracteriza por ser uma mensagem n\u00e3o solicitada. Mas existe tamb\u00e9m um grupo de mensagens solicitadas. O que voc\u00ea me diz sobre aquelas newsletters que recebe porque voc\u00ea aceitou e at\u00e9 se inscreveu em um site para receb\u00ea-las? Esta pergunta nos leva a mais uma pergunta.<\/p>\n<h2>O que \u00e9 graymail?<\/h2>\n<p>O termo graymail \u00e9 utilizado para se referir \u00e0s mensagens em massa que foram solicitadas, que a pessoa deseja receber. Ou seja, elas n\u00e3o s\u00e3o mensagens de spam. Apesar disso, muitas vezes o graymail \u00e9 enquadrado como junk e-mail. A raz\u00e3o: eles t\u00eam caracter\u00edsticas parecidas. Pense a respeito do conte\u00fado de um graymail e de um spam. No geral, \u00e9 quase o mesmo: trata-se da venda de produtos e da oferta de servi\u00e7os, por exemplo.<\/p>\n<p>Dependendo do servi\u00e7o de e-mail que voc\u00ea utilize, provavelmente, em algum momento, um graymail ser\u00e1 marcado como spam. As tecnologias de seguran\u00e7a de e-mail ainda penam para diferenciar esses dois tipos de bulk e-mail. Neste contexto, a intelig\u00eancia artificial e o <a href=\"https:\/\/gatefy.com\/pt-br\/blog\/o-que-e-machine-learning\/\" target=\"_blank\" rel=\"noopener\">machine learning<\/a> surgiram como bons aliados.<\/p>\n<p>\u00c9 importante ter um bom filtro de mensagens porque os spams podem ser muito perigosos. Hoje, eles se tornaram uma das ferramentas favoritas de cibercriminosos para a propaga\u00e7\u00e3o de golpes e fraudes, incluindo <a href=\"https:\/\/gatefy.com\/pt-br\/blog\/o-que-e-phishing\/\" target=\"_blank\" rel=\"noopener\">phishing<\/a>, <a href=\"https:\/\/gatefy.com\/pt-br\/blog\/o-que-e-ransomware\/\" target=\"_blank\" rel=\"noopener\">ransomware<\/a>, <a href=\"https:\/\/gatefy.com\/pt-br\/blog\/o-que-e-trojan\/\" target=\"_blank\" rel=\"noopener\">trojan<\/a> e outros <a href=\"https:\/\/gatefy.com\/pt-br\/blog\/o-que-e-malware\/\" target=\"_blank\" rel=\"noopener\">malwares<\/a>.<\/p>\n<p>Para concluir, fique avisado que h\u00e1 quem use o termo bulk e-mail como sin\u00f4nimo de graymail e de e-mail marketing. A gente prefere separar para tornar a quest\u00e3o mais compreens\u00edvel.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A pergunta \u00e9 simples mas ainda assim pode causar muita confus\u00e3o: qual \u00e9 a diferen\u00e7a entre bulk e-mail, junk e-mail e graymail? O mais interessante \u00e9 que de tempos em tempos essa quest\u00e3o ressurge. Muito provavelmente porque os termos bulk, junk e graymail est\u00e3o conectados e muitas vezes acabam sendo utilizados de maneira incorreta. Muitas [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":7689,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,37],"tags":[],"class_list":["post-7688","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-educacao"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Qual \u00e9 a diferen\u00e7a entre bulk e-mail, junk e-mail e graymail? - Gatefy<\/title>\n<meta name=\"description\" content=\"Os termos bulk, junk e graymail est\u00e3o conectados e muitas vezes acabam sendo mal utilizados. 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